CALAMBA CITY, Laguna, October 2 (PIA)– The Department of Tourism Region 4A (DOT) took a meaningful step towards a more inclusive crisis management for tourism in the Calabarzon region through organizing the Regional Tourism Crisis Management Symposium held last month.
Stakeholders from the public and private sectors, National Government Agencies (NGAs), and media industry, among others, converged in Hotel Monticello Tagaytay City to raise the discourse on tourism crisis management.
DOT4A OIC Regional Director Marites T. Castro articulated the purpose of the event, “(Nagsama-sama tayo para) Bumuo tayo o bumalangkas ng plano para naman iyong ating preparedness sa region ay ma-level up kasi mahirap iyong tayo-tayo lang ang nagkakaalaman kung ano iyong mga plano natin,”
She explained during an interview that the Department has gathered the stakeholders from various sectors to form a plan that will help elevate the level of disaster preparedness in the region because, as she emphasized, it is more difficult when only a few knows the plan.
She also pointed out that everybody is involved when it comes to crisis, thus, it is a must to be prepared on how we could efficiently implement the mitigation and recovery programs that must be done in case crisis occurs.
“Kailangan ma-strengthen natin iyong pagsasama para in times of crises ay magtutulungan tayo sa bawat isa,” she added.
(We need to strengthen our collaboration so that we will be able to help each other when crises occur).
On the same event, DOT Tourism Regulation, Coordination and Resource Generation Assistant Secretary Maria Rica C. Bueno expressed that we may not be able to prevent the occurrence of a crisis or emergency but we can prepare and reduce its impacts.
Asec. Bueno discussed the four (4) Rs of Crisis Management. First is the Reduction, which comprises the need for analysis of the strengths and weaknesses of an organization or a destination in responding to a particular risk, hazard or crisis.
The second R is Readiness, which is about the importance of the availability of a crisis management plan, a designated crisis management team, or emergency responders within a respective organization, establishment or area.
She says DOT is working closely with the National Disaster Risk Reduction and Management Council (NDRRMC) and all the concerned agencies in safety and security, but they need to do more to have a better system in responding to a crisis.
“One of the things that DOT should still work on and pursue is to come up with a tourism crisis management manual for our own industry,” she explains.
There is a need for the current administration to work on having a tourism crisis industry manual to ensure the synchronized actions and responses whenever crisis happens.
The activity was graced by three proficient speakers such as FLUOR Philippines Security and Business Continuity Manager Henry Teodoro M. Hernia who tackled about Understanding Crisis Management and the Tourism Industry; Eugene Boco of Accommodation Establishments Security and Safety Coordinating Council, Inc. (AESSCCI) who talked about the Emergency Management in the Tourism Industry; and, lastly, Randy Dela Paz of Office of Civil Defense Region 4A (OCD 4A) who discussed about Situational Awareness and the previous incidents that made an impact on the tourism industry.
The highlight of the program was a workshop that paved way for the concerted effort of stakeholders to draft a Tourism Crisis Management Plan tailored for Calabarzon. It is a commencing step towards a more inclusive and improved crisis management in the region which is seen to boost the tourism industry in the area. (Joy Gabrido, PIA4A)
Source: PIA Feed